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5 Questions
to ask before accepting a gig.
Teacher: Dan
Pink
In these prosperity-soaked, fat
and happy days, many free agents can be pickier about which
gig they'll accept and which they'll decline. But how do you
decide? Don't ask me. Ask yourself. Herewith, five questions
to ask yourself before taking on a new project.
What will I learn?
Free agents must be like sharks always
moving forward, always devouring new information, always sharpening
old fins and developing new ones. (Okay, I know. Sharks don't
grow new fins. But you get the idea.) For free agents, what
you learn is just as important as what you earn. If a potential
gig teaches you something new, it's a winner. If it doesn't
and you're swamped with work, take a pass.
How will this gig thicken
my Rolodex?
Personal networks are one realm
of life where quantity often trumps quality. Your network should
be strong. But it should also be large even if you're
not best friends with most people in your Rolodex. Ample academic
evidence has shown that these "weak ties" and not your
lifelong pal lead to new opportunities. Gigs that help
you meet new people and establish new connections are generally
better than those where you work with the same old folks.
What will this do for my portfolio?
Here I use "portfolio" in two
senses your body of work and your collection of clients.Does
the gig allow you to create some great product or achieve some
awesome accomplishment that you could show off to future clients?
Yes? Then take it. Does the gig spread your financial risk that
is, help you create several income streams instead of relying
on that one big client? Take it. Build one portfolio. Diversify
the other portfolio. (And then update your e.portfolio.)
How much money will I make?
This one's easy. But for those
who've missed a lot of classes, I'll repeat the key concept:
more is better.
How much fun will I have?
Let others be miserable. Free
agency isn't always a laff riot, but it ought to be interesting,
fulfilling, as much like play as possible. Take the gigs that
make you want to bound out of bed at 6am not the ones
that make you want to roll over and hide. Which leads to the
ultimate question: What's the point of being a free agent if
you're not having fun?
About the teacher:
Dan is FreeAgent.com's
editor-at-large. A contributing editor at Fast Company, he spent
the past year interviewing hundreds of free agents for his upcoming
book about the free-agent economy. Just before becoming a free
agent himself, Dan was Vice President Al Gore's chief speechwriter.
His articles about the new economy have appeared in Fast Company,
The New York Times, The Washington Post, The New Republic, George,
The Worldly Investor, and Salon. He also produces the website FreeAgentNation.com.
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